Laurieton cost us $180 before we'd even properly met, thanks to a mishap on Ocean Drive if I recall right. This was 2008, Asha strapped in her baby seat, us driving through to see my grandmother in Port Macquarie. We'd arranged to meet Cathy too, our very first partner florist outside the Tweed. Andrew was driving, I was navigating, supposedly, you know pre-Google maps days, the old trusty 'UBD' book. We'd decided to detour through Laurieton, check out this town everyone kept calling about flowers. Beautiful spot I have to say, the Camden Haven River meeting the ocean, North Brother Mountain looming over everything. Actually, if we had seen Laurieton before Kingscliff it may have changed the outcome of our foundation story!
Then, leaving town, blue lights. Andrew had missed where the 60 zone dropped to 50. The cop was apologetic, almost embarrassed. "Holiday makers always miss it," he said, looking at our NSW plates. "But you're locals aren't you?" We were. Just NSW locals who'd never actually been to Laurieton. Brilliant parenting moment, getting fined with a baby in the back.
But that expensive detour taught us something. Laurieton wasn't just "near Port Macquarie" like callers always thought. It was its own world. Retirees everywhere, young families who'd escaped Sydney prices, that specific Mid North Coast vibe where everyone's either related or went to school together. The Camden Haven area, Laurieton, North Haven, Dunbogan - operated as one community split by water. Different from Port, different from Taree where my Mum lived at the time. Its own thing entirely.
Our Camden Haven and greater Mid North Coast partners bring something special. They've survived Pacific Highway bypasses that killed other businesses. They've weathered floods that turned the riverside into a lake. They've adapted to the demographic shifts - from fishing village to retiree haven to young family magnet. These aren't just flower shops, they're institutions.
They understand the specific needs of the area. Lots of milestone birthdays like 70th, 80th, 90th celebrations. Sympathy arrangements for the older population. New baby flowers for the young families moving in. Wedding flowers for ceremonies at Camden Haven Golf Club or North Brother lookout. Each occasion needs different treatment, different flowers, different understanding.
The local knowledge runs deep. They know which parts of West Haven flood first. They understand that Dunbogan addresses confuse everyone. They've memorised which retirement villages are where, crucial when half your deliveries go to places with names like "Roseville Waters" or "Laurieton Gardens." When GPS fails, which it does regularly around the river, they navigate by landmarks - the bridge, the co-op, that massive Norfolk pine everyone uses as a reference point.
That speeding fine became a running joke in our house, much to Andrew's annoyance. "$180 to see Laurieton" we'd say. But honestly? Worth every cent. That trip connected us to Cathy in Port Macquarie, who opened doors to partner florists from Taree to Coffs Harbour. The Mid North Coast network we built from that one connection became the backbone of our NSW regional coverage.
Years later, when we'd joined Feefo and started getting proper customer feedback, the Mid North Coast reviews stood out. Consistent, reliable, grateful. These weren't demanding city customers wanting Instagram-perfect arrangements. They wanted fresh flowers, delivered on time, by someone who'd smile at the door. Our partners delivered exactly that, every time.
The 22,000+ reviews we've accumulated nationwide tell a story, but the regional ones tell it better. Less flowery language, more "flowers arrived, looked nice, mum was happy." That's success in places like Laurieton. No drama, no fuss, just flowers doing what flowers do - making someone's day better. Our Camden Haven florists get that. They've been getting it for years.
Whether you're sending from Sydney or Stockton, Laurieton delivery is straightforward. Order before 2PM weekdays for same day delivery. Partner florists, fresh arrangements, drivers who know where that 60 zone becomes 50.