Same Day Delivery - Cranebrook Wide
Cranbrook is in that quieter pocket of greater Townsville where the streets are residential and the pace feels a bit slower than the busy commercial strips. Not every suburb needs a shopping centre or a main road running through it. Sometimes a suburb is just homes, families, neighbours who wave when they're getting the mail. If you're sending flowers to someone in Cranbrook, we deliver there through our network of partner florists based right in Townsville. Same day delivery if you order before 2PM, flowers starting from $42.95.

* Andrew and I with our daughters Asha (almost 19) and Ivy (15). Most business decisions get made at while having morning coffee before Ivy gets to school, or on the drive to netball.
We're Lily's Florist. Australian owned and operated by Siobhan and Andrew, nearly 18 years now. Started with a florist shop in Kingscliff NSW, knew nothing about flowers, bought the business against our accountant's explicit advice, and somehow built a network of over 800 partner florists across the country. No corporate backing, no investors, no board meetings. Just a Mum and Dad still making business decisions at the dinner table between netball drop offs and homework supervision.
One thing we learned early on is that smaller suburbs often get overlooked. The big delivery companies focus on CBDs and major shopping precincts because that's where the volume is. Regional areas and quieter suburban pockets become afterthoughts, postcodes that get deprioritised or charged extra.
Our business was built the opposite way around.
Before we were delivering to Brisbane or Sydney CBDs, we were figuring out how to get flowers to Murwillumbah and Taree. Our first partner florists were in regional towns, places where locals deserved the same service as people in capital cities. That thinking still shapes how we operate. Cranbrook gets the same attention as Townsville CBD or North Ward. Same day delivery, same quality, same care from our partner florists.
Anna, Qualified Florist, 15+ years with Lily's Florist
"North Queensland heat changes everything about flower handling. Townsville is in the dry tropics so you get that intense sun, often above 30 degrees even in the cooler months, and humidity that spikes after rain. Flowers that would last a week in Melbourne might only get four or five good days up here if they're not handled properly.

* Our Feefo Trusted Service Award for 2024 and 2025, based on over 22,000 verified customer reviews. We cannot edit or delete reviews.
Our Townsville partner florists know this. They condition stems differently, they're selective about which varieties travel well in the heat, and they time deliveries to avoid flowers sitting in hot vehicles during the worst of the afternoon. Hydrangeas struggle in tropical conditions. Roses need to be properly hydrated before they leave the shop. Natives like banksias and waratahs actually handle the climate better than a lot of European varieties, so a good florist up here will often steer customers toward flowers that suit the conditions rather than just fulfilling whatever's ordered.
The other thing with greater Townsville is the spread. You've got suburbs like Cranbrook tucked away from the main commercial areas, you've got Magnetic Island deliveries by ferry, you've got places like Kelso and Kirwan that need local knowledge to navigate efficiently. A florist who knows the roads, knows the traffic patterns around Willows and Stockland, knows which streets flood after heavy rain in the wet season. That local knowledge matters for getting flowers delivered fresh and on time."
Here's something most people don't know about Lily's Florist. The flower network we built, those early websites for partner florists, the expansion beyond our little Kingscliff shop, none of it would have happened without baby bottles.

* Our shop at 1/98 Marine Parade, Kingscliff. This is where we sat packing baby bottles until midnight while fielding flower calls we couldn't fill. Until we figured out how.
I know that sounds ridiculous. Let me explain.
Around 2009, we were struggling. The shop was barely breaking even, we had a young baby, and those flower orders from the Yellow Pages ad were promising but not enough to fund real growth. Then a friend mentioned that US parenting forums were going crazy about BPA in baby products. Bottles, toys, anything plastic. Parents were panicking, and the conversation was just starting to creep into Australian forums.
Andrew and I looked at each other that afternoon. We had a shop that sold baby products. We had an existing website. We had suppliers. And we'd taught ourselves enough about internet marketing to know how to rank a website quickly.
Four weeks later we launched baby-bottles.com.au. Within weeks it ranked number one for just about every search related to BPA free baby products. The demand was unbelievable. We were packing orders until midnight, filling our two storey villa to the ceiling with stock, wheeling Woolworths trolleys into the local post office multiple times a day. We ended up on the Today Show, Today Tonight, news outlets wanting to talk about this BPA thing.
That random business, spawned from an offhand comment at lunch, completely funded the flower side of things. It let us build websites for partner florists without charging them fees. It let us hire staff. It let us go all in on flowers when the baby product market eventually got swallowed up by supermarkets and department stores.
Without those baby bottles, there's no Lily's Florist delivering to Cranbrook today.
Quieter residential suburbs tend to revolve around family rhythms, and certain occasions fit that perfectly. Easter flowers suit Cranbrook's vibe. Long weekends, family gatherings, relatives visiting, maybe a lunch that's been planned for weeks. Flowers on the table lift the whole thing. We see plenty of Easter orders heading to residential suburbs where families actually have space to host.
I'm sorry flowers are trickier to talk about but they matter. Sometimes words aren't enough. Sometimes you need to show up at someone's door with something beautiful and let the gesture say what you're struggling to articulate. Apologies that deserve more than a text message. Relationships worth repairing properly. These orders carry weight and our florists treat them accordingly.
And celebration flowers for the good news moments. A promotion that's been years coming. A business milestone. Exam results. Health news that finally went the right way. Not every celebration needs a party, sometimes flowers delivered to a quiet Cranebrook street say everything.
When you order flowers to Cranbrook, your order routes to one of our Townsville partner florists based on postcode and stock. They make your flowers fresh that day and deliver locally. Smaller suburbs don't mean longer waits or second tier service. Our partner florists know greater Townsville thoroughly, the main roads and the back streets, the new developments and the established pockets.

* How it works. You order with us, we route it to a partner florist, they make your flowers fresh that day and deliver them.
No overnight freight from Brisbane or Sydney warehouses. No flowers sitting in trucks hoping they survive the journey and the North Queensland humidity. Fresh, local, made that day by florists who actually care about the end result.
With over 800 partner florists nationally and multiple covering Townsville, there's comprehensive coverage and backup. If one shop is short on a particular flower, the order routes to another partner who has it.
Same day delivery before 2PM, flowers from $42.95, made by Townsville florists who cover all of greater Townsville properly. We've been awarded a Feefo Trusted Service Award based on over 22,000 verified customer reviews. Real feedback, independently collected, nothing we can edit or fake.
Siobhan, Co-founder of Lily's Florist
I bought a florist shop in Kingscliff in 2006, heavily pregnant, against our accountant's advice, with zero experience in flowers. Nearly two decades later Andrew and I are still running Lily's Florist from the same region we started in, still making decisions at the dinner table, still driving the kids to netball and school while talking through business ideas. Our daughter Asha, the one who broke a gift on the floor of a florist shop in Murwillumbah when we were nervously pitching our partnership model, is about to turn 19. Ivy is 15. The business has grown from that single shop to a network of over 800 partner florists but the fundamentals haven't changed. We care about getting flowers delivered properly to every suburb, including the quiet residential pockets that bigger companies overlook.