Everyone pictures the shopping centre. Doncaster is a ridge. The ridge decides everything, so one Doncaster Road address is an intercom, the next street back is a front porch, and a missing unit number sends flowers back to the shop. They go to all three: towers, orchard blocks, and a reception desk on Manningham Road where somebody is turning ninety, none of it with you standing there. Siobhan writing this one. Andrew has put flowers into Doncaster since 2009, before the towers went up. Order before 2pm and it is at their door this afternoon.

Ordered from the United States. Delivered in Doncaster.
"I live in the US and send my Australian girlfriend flowers, which she loves, via Lilly's who are near her home. She always enjoys them and the pictures she sends me, I cannot always be there when she's received them, look wonderful. I am always happy to see my girlfriend happy and Lilly's always delivers. My girlfriend also noted their polite demeanor when delivering. I highly recommend them to all looking for flowers for a loved one."
A Phillips · he has never seen one of these deliveries arrive
Read this review on ProductReview.com.au
Thank you. The thing that stood out to me is your girlfriend noticing how the person at the door was with her, because that's the one moment in all of this that's face to face, and it's the one nobody usually mentions. You order from the US, a florist near her home in Doncaster makes it up, and someone she's never met carries it to her door. That person is the only human she meets in the whole chain, and that they were kind about it is lovely. It's their own doing, mind, not anything we can take credit for. You not being able to be there, and getting her happiness back in pictures a bit later instead, is its own particular thing, a reward at a delay. Sorry we're six months slow saying it but we have many 1000's of reviews to get back to and it's just the 2 of us. Thank you, for the recommendation and for sending her flowers the way you do.
Siobhan & Andrew, Lily's Florist
He ordered the Rose & Gerbera Arrangement. It comes as a box, so there was no vase to hunt down at her end. A florist in or near Doncaster builds it the same morning, and in by 2pm on a weekday means it goes out that day.
Send the Rose & Gerbera ArrangementDoncaster Air Is Drier Than People Expect, and the Bouquet Pays for It First
Melbourne has a reputation for damp and grey, and the arrangements that come back ruined on this side of the city died of thirst. The nearest weather station to Doncaster is at Viewbank, up on the same inland rise, and its 3pm relative humidity averages between 43 and 53 per cent across the year. Mid-forties through summer. Doncaster is up on an inland ridge in the dry-air band, none of the bay moisture reaches this far east, and a bouquet loses water through its petals and leaves faster in air like that than any amount of shade can make up for.
What you see is the edges going first. A hydrangea head browns from the rim in and never recovers, usually inside two days on a warm afternoon, and delphinium and sweet pea do the same thing quicker because they are already ethylene sensitive on top of it. Put either of those next to a ducted vent in one of the newer buildings up on the ridge and you have bought a three-day arrangement at a seven-day price. Carnations do not care. Waxy petals hold their own water. Disbud and spray chrysanthemums are the same, and a protea will outlast the lot of them if somebody tops the vase up. The flip side is real and nobody mentions it: from May through August this same air is about the kindest in Melbourne to a bouquet. July tops out near fourteen degrees, there is no frost worth worrying about at this elevation, and a winter arrangement on a Doncaster sideboard runs days longer than the identical one in February.
So the backbone for a Doncaster address is carnation and chrysanthemum, with roses as the safe middle if the recipient is a rose person. One more rule, and it belongs to this suburb specifically: the medical work here is all day-procedure, nobody stays the night, so more get well flowers land in a lounge room than in any ward. Send a box. Somebody home by three after eye surgery or work on their jaw is not going to hunt out a vase, fill it, cut everything down and arrange it, and if you make them do it they will do it badly and blame the flowers. A box arrives at the height it will sit at and asks nothing of anybody. Then tell whoever receives it to top the water up twice a week. Once will not cut it in this air. The vase drops faster than anybody thinks to check.
One postcode, three completely different deliveries
Where: the Doncaster Hill corridor, meaning the rezoned stretch along Doncaster Road, Williamsons Road and Tram Road. Lobbies, intercoms, lifts, and a concierge desk in some of the newer buildings.
Unit number and a mobile. Without the mobile, the buzzer is the entire delivery.
Carnation, chrysanthemum, protea. Ducted air runs dry all year.
Hydrangea, delphinium, sweet pea. They brown at the edges beside a vent.
Any time. Somebody is usually home or the lobby holds it.
Where: the 1960s to 1980s quarter-acre stock on the lower slopes, two streets back from the ridge. Driveway, path, front porch, and an average of 1.6 vehicles per dwelling, which is below the Victorian average.
A safe spot if nobody answers. Side gate, porch, back verandah, whichever is shaded.
Roses hold up here. So do natives, which suit the old orchard-block gardens.
A north-facing porch in January. Viewbank averages 28.3 degrees for the month.
Morning on a hot forecast. Afternoon storms can shut a low street for an hour.
Where: 371 Manningham Road, where Cassia House and Grevillea House sit on the one site and Melaleuca Lodge is two doors down, plus the independent-living villages on Victoria Street and Grand Boulevard where flowers go straight to the resident's own place instead.
The resident's full name plus room or wing. Reception takes it from there.
Box arrangement. No vase to find, no water for staff to manage.
Keep it low. Shared rooms and dementia wings do better with familiar, quiet flowers.
Before lunch, so it is on the bedside table by the afternoon round.
You will not be standing at any of these three doors. The address line is the only part of the order you actually control, so it is worth thirty seconds.
People assume a website like this one is a relay. You pay us, we pay somebody, somebody pays a florist, and everyone takes a cut on the way through. Fair assumption, and it is exactly how the old wire services worked. It is also how we found this business in the first place. The shop we bought in Kingscliff in 2006 had an old Yellow Pages ad running that nobody told us about, and the phone rang all day with orders for Taree and Coffs Harbour and Townsville, places we had never been. In early 2009 we drove out to a florist at Bray Park, west of Murwillumbah, with a baby in the back seat, and asked a different question. What if we built her the website, sent her every order that came off it, charged her nothing at all, and she simply put a few more flowers in the bouquet to cover us. She said yes. Eight hundred florists later, that is still the arrangement.
So your Doncaster order goes to a partner florist in or close to the suburb, who buys at market that morning and builds it in their own cool room. Nothing ships. Nothing waits in a box overnight. It is made a few kilometres from where it is going.
* Andrew drew this on a chalkboard years ago to explain the network to somebody at a market stall, and it still explains it better than we can.
The bestsellers above are what most Doncaster orders look like once a florist has built them. This part is about where they land afterwards, which carries real weight in this suburb. Two streets back from the ridge this was orchard country until the 1960s, and the historical society still runs Schramm's Cottage as a small museum to prove it, so the gardens on those blocks are older and deeper than the towers on Doncaster Road would have you guess. A garden-style or native bunch reads as at home back there. A compact box reads as at home up on the ridge. On top of that, 62 per cent of Doncaster households speak a language other than English at home, and Manningham Council runs a Chaharshanbe Suri fire festival each year on the Tuesday night before Nowruz, so the colours and the card carry weight here in a way they do not everywhere. If you are a long way off and you only want something that says you are still thinking of them, thinking of you flowers is the easiest shelf to start on.
Two different orders sit inside the phrase sympathy flowers, and people mix them up constantly. Flowers to the family home, and flowers to the service. Both right. Different days, different sizes, sometimes different colours.
Condolence flowers go to the house and can arrive any day that week. Service flowers go to Tobin Brothers at 816 Doncaster Road, on the corner of D'Arcy Street, where the chapel seats 75 with standing room for two hundred and there are forty car spaces out the front, which tells you how much of Manningham's funeral traffic runs through that one address. Morakis Funerals works the suburb as well. The same road carries All Saints at 678, which runs its services in English, Mandarin and Cantonese, so a Thursday morning along Doncaster Road is a slow run and our florists in and near the suburb load a service order early. Burials mostly go on to Templestowe Cemetery on the corner of Foote Street and Church Road, or to Box Hill on Middleborough Road for the southern end. In our experience the most useful question you can put to the family, or to whoever is relaying it to you, is not which flowers they would like. It is whether they have said anything about flowers at all.
None of it undoes the week they are having. It puts your name in the room on a morning you cannot be in the room.
Doncaster has a Persian community big enough that the council runs an event for it, a Greek-speaking share above six per cent, and Italian and Chinese households across Manningham, and all three do something different with flowers. Iranian Australian families are religiously mixed, so the safe move is the same one you use for any Muslim family: ask whether they want flowers before you send any, keep whatever you send simple and modest, white if you are unsure, and never send to a mosque. A simple arrangement to the home after the service is the lowest-risk thing on the list. Greek Orthodox families tend to want a circular white wreath at the church, and from what our florists have seen it wants to be there 45 to 60 minutes ahead of the service, and the same family will often order again at forty days, three months, six months and the year mark. For Chinese and Italian Catholic households, white and yellow chrysanthemums read as cemetery flowers and nothing else, which is exactly why they are correct at the grave on Qingming in early April or Giorno dei Morti on 2 November, and wrong as a gift on any other day of the year. If you want something that cannot land badly in any of those houses, white sympathy flowers to the home is the answer, and for the chapel itself go to funeral flowers. On the card, "Thinking of you and your family" is enough. Longer ones start to read as performance.
Day surgery is the one that leaves you furthest away, because there is no ward to ring and no visiting hours to work around. The message said day procedure and you pictured a bed.
There is no bed. Doncaster's own medical precinct is private and day-only. The Manningham Day Procedure Centre and Eye Surgery Associates both run out of 200 High Street in Templestowe Lower, a few minutes west, doing ophthalmology, oral and maxillofacial work, plastics, general surgery and endoscopy. Anything needing an overnight stay tends to go to Box Hill Hospital, six or seven kilometres southwest, or up to the Austin. There is no maternity ward in Doncaster either, which is why new baby flowers here go to houses and there is no bedside to send them to. So the address on a get well order to this suburb is almost always a home, and the real question is timing.
Most people want the flowers there the same day as the surgery. Anna would send them a day late on purpose.
The evening of a day procedure is the worst slot on the board. They are home, they are sore, the anaesthetic is still going and they are asleep on the couch by six. Whoever is looking after them carries the flowers in, puts them on a bench, and the first time the patient properly looks at them is the next morning regardless. So book it for the next morning and let it be the first decent thing in the day. Keep the fragrance down while you are at it, because anaesthetic leaves a lot of people queasy for a good twenty-four hours and a heavily scented bouquet in a small room is the last thing they want. Get well flowers, boxed, so nothing is asked of them, delivered the morning after: that is the version of this order that works.
You cannot be at the table. It is the whole reason this order exists, and it is worth saying plainly, because an eightieth or a ninetieth in this suburb is very often organised by somebody in another city.
Doncaster carries an unusual amount of aged care for a suburb of 25,000. Cassia House and Grevillea House share the site at 371 Manningham Road, fifteen low-care and seventy-five high-care places at one and a sixty-bed high-care wing with dementia support at the other, and Melaleuca Lodge is two doors down. From what our florists have seen, all three take flowers at reception and staff carry them through, so the order wants the resident's full name and the room or wing on it as well as the building. Domaine on Victoria Street and Applewood on Grand Boulevard are independent living. No nursing station, no reception log, so the flowers go to the resident's own front door and a normal vase arrangement is completely fine there. Getting that one distinction right is the difference between a delivery that lands and a delivery that circles a car park.
I spent a stretch of years building for shared rooms and the same thing came back every time. A cellophane bunch turns into a job for somebody who already has forty of them. The staff have to find a vase, cut everything down, fill it, and then keep filling it, and in a room with one small side table there is nowhere to put it that is not in the way of a walker. A box does none of that. The foam holds the water, the stems are already cut to the height they will sit at, and the card sits in a pick at the front where it can be read from the bed. The card outlives everything I could tell you about flowers. The arrangement is gone inside a fortnight. The card is still propped on that bedside table at Christmas, which is why "Happy ninetieth Mum, wish I was at the table" beats a paragraph every time. Keep the perfume down for a shared room, keep it to what she already knows, roses and daisies rather than anything a ninety-year-old has never seen before, and go for something with carnation or chrysanthemum in the backbone because dry air on this ridge takes the soft things first. 80th birthday flowers for the milestone itself, or a boxed flower arrangement if you want the format sorted before the colour.
Order before 2pm on a weekday and it is at their address in Doncaster this afternoon.
Sympathy Flowers to the HomeYou do not need a category to send flowers. Plenty of orders into Doncaster are not a funeral, a recovery or a milestone. Somebody is having a rough month. Somebody helped you out and you never said so properly. Nowruz falls on or around the twentieth of March and half the street is cooking.
And if the honest problem is that you know nothing about flowers, that is the most ordinary thing on this page. We bought a flower shop in 2006 knowing nothing about them either, and Andrew's first ever phone call was a woman firing three quick questions at him while he looked at me across the store room in total panic. He told her to hang on while he checked with his wife. I knew less than he did.
When people cannot name the occasion, I ask what the room looks like. A tower apartment with ducted air and a small bench takes something compact and dry-tolerant, which means carnations and disbud chrysanthemums doing the structural work with a few roses through it for colour. A tall soft bunch folds by Wednesday in that air. A house two streets back with a kitchen table can take the tall one and enjoy it. For Nowruz and the celebration end of things, go bright and mixed rather than white, because the Persian New Year marks the turn into spring and here the symbolism has to be carried by colour, given our seasons run the other way to theirs. A mixed bunch with that carnation and chrysanthemum backbone is the one I would put money on lasting in a Doncaster house, whichever half of the suburb it lands in. Australian natives are the other honest answer, and they earn their place in this suburb more than most, because a banksia and wax-flower bunch sitting in one of those deep orchard-block gardens looks like it grew there.
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1300 360 469
7am to 6pm weekdays
10am Saturdays
Or order online any time, including Sundays for a Monday run.
2pm weekdays, 10am Saturdays, no Sunday delivery. Doncaster Road backs up around Westfield through the retail peak and again either side of a service at the funeral home, so a morning slot is worth asking for if the flowers have a time to meet. Office orders into the Doncaster Hill precinct are the exception. A thank you arrangement landing at a reception desk at four is fine, and often better, because everyone is still there to see it.
Flat, and we subsidise part of it. Doncaster has no train line, and the rail proposal for it has been argued over for longer than most people living here have been alive, so every van in and out of this suburb is on Doncaster Road, Williamsons Road or the Eastern Freeway. There is no back way that is quicker.
Two things about this suburb change how a delivery day runs. The first is water. Manningham Council and Melbourne Water map a Special Building Overlay across the drainage lines feeding Ruffey Creek to the north and Koonung Creek to the south, which is the council's way of saying those paths carry overland stormwater in a big event. This is not Yarra flooding, that belongs to the low ground at Bulleen and Templestowe. It is a ridge shedding a short, hard summer downpour faster than the pipes underneath it can take, and a decade of apartment building on the hill has put more roof and more concrete over ground that used to soak. For an hour on the wrong February afternoon, a normal driveway route is a creek. Our florists in and near Doncaster plan the hot and stormy forecasts as morning runs and stop guessing. The second is the doors. Half the suburb is lobbies and intercoms and half is driveways and front porches, sometimes on the same street, so a unit number without a mobile number is the single most common reason a Doncaster order does not land first go. Order before 2pm today and the flowers are at their address this afternoon.
Your order leaves here as a paid job. The florist has the money before they cut a stem, which is why nobody at your end has to chase anybody. The address, the card message and the date go through to a partner florist in or close to Doncaster, and they build it on the morning it is due. Nobody rings you to confirm, which I know is the bit people find hardest, and the honest reason is that a florist ringing every sender would spend the morning on the phone instead of on the bench.
If something is off, ring 1300 360 469 between 7am and 6pm on a weekday or 10am Saturday, or email [email protected] with a photo the same day. Same day matters. A photo on the day is something we can act on. A photo on Thursday about a Monday delivery mostly is not. And when you ring, you get us. There is no call centre, no boardroom, no complaints department. There never has been one.
The photo on a product page is that product built properly, on a good day, with everything in the bucket. Most of the time that is what turns up. A florist builds to a value, and the photograph is one good day already gone, so if a stem in that photo did not land at Epping this week they swap like for like and hold the size and the money where they should be. It is the deal we ask of them. Where it goes wrong is when the swap is not like for like, and that is the call I take. Forty-two ninety-five buys a real arrangement made by hand that morning. It does not buy the window display. Nobody enjoys writing that down. It saves more orders than the photo does.
The last thing worth knowing is about the photo at your end. Most people get one, and it usually takes hours, because flowers turn up in the middle of somebody's day and the day keeps going. A customer of ours who orders into this suburb from the United States put it better than we ever have. He cannot be there when they arrive, so what comes back to him is her happiness at a delay, in pictures, later on. If you have heard nothing by the evening, that is the shape of the thing. Give it until the morning.
ABN: 17 830 858 659