Flowers Delivered to Wickham

Getting the Call Right Matters More Than You Think

I remember the afternoon it clicked for me. We were working from our home office in Pottsville. Baby Ivy had finally fallen asleep, her room was closest to the garage (office). I took a call from a woman wanting to send sympathy flowers to her aunt in the Hunter Valley. She was crying, quietly, the way people do when they're trying to hold it together. I wrote the order, processed the payment, sent it through to our partner florist, by fax - LOL. I thought I'd done everything right.

Anna pulled me aside afterward, in her unique way. She'd overheard the call. "You did the logistics perfectly," she said. "But you never asked what colours she wanted, or if her aunt had any favourites. Sympathy calls are different. People sometimes just need to talk through what the flowers should say."

Anna had spent fifteen years as a working florist before we hired her. She trained in North Carolina, moved to Casuarina with her Australian husband and young kids. When I met her she was working at a tiny boutique shop at Salt in Kingscliff. We hired her and Will around the same time. Will was a highly awarded Sydney florist who'd relocated to Bangalow for the sea change. We needed people who could talk to florists as peers. People who could help customers when emotions were running high.

That conversation changed how I took calls from then on. It was good having two actual florists on the team for so long. They taught us everything about flowers we didn't know, which at the start was everything.

* This is where Siobhan and Andrew started the business with zero flower experience.

How We Got Started in Newcastle

Our first partner florist in the Newcastle region was in Mayfield. That was back around 2009, when Andrew and I were still figuring out how this whole network model would work. We'd cold call florists, explain our idea of sending them orders without any membership fees, just adding a few extra stems to cover a transparent commission. The Mayfield florist said yes, and then so did another. That single partnership became the foundation for covering the entire Hunter region.

* Our family in 2024. Siobhan and I started Lily's in Kingscliff when Asha was a baby. Now we coordinate 800 plus partners from our dinner table.

Wickham is inner city Newcastle. About 3 kilometres from the CBD, right near the Interchange where the light rail comes through. Used to be more industrial. Now it's terrace houses getting renovated, new apartment blocks going up, cafes like The Flotilla and Sticky Rice Thai tucked into the streets. Our Newcastle florists deliver here regularly. They know which apartment buildings have intercoms that actually work and which ones need a phone call to get buzzed in.

What Anna Taught Us About Delivery Timing

Anna, the florist we hired from Salt, used to talk about cut flowers like she was describing a patient. "Every hour in a warm van costs you vase life," she'd explain. "That's why cutoffs exist. It's not arbitrary. You're balancing freshness against distance."

For Wickham deliveries, orders placed before 2pm on weekdays or 10am on Saturdays get delivered same day. No Sunday deliveries because flower markets close Saturday afternoon, and Friday stock loses significant vase life by Sunday. "Sending three day old flowers just to tick a box isn't doing anyone a favour. Better to delay and deliver fresh."

The $16.95 delivery fee is subsidised. Actual delivery costs are often higher, but we absorb the difference. If there's an unusual situation, reach our team at 1300 360 469. Call centre is in Armidale, NSW.

* How it works. You order, we connect with a local florist, they hand deliver. No boxes.

What to Send to Wickham

Wickham has a lot of apartments now. New builds near the Interchange, renovated terraces split into units. Anna learned early that apartment deliveries need a mobile number. "No garden to leave flowers at the door. No guarantee someone's home at 2pm on a Tuesday. I always told florists to get a mobile number for apartment deliveries. A quick text saying 'I'm downstairs' saves everyone the hassle."

For thank you flowers going to a colleague or neighbour, yellow gerberas or sunflowers lift a room without overwhelming it. For anniversary flowers or love and romance, roses are classic but our florists will often pair lisianthus and oriental lilies for something with more texture and longer vase life.

Sometimes there's no occasion at all. You just want to send something. Our just because flowers exist for exactly that. Our Florist's Choice from $71.95 lets the florist pick the freshest stems available that day. And if budget matters, the flowers under $60 range covers most situations.

Real Feedback From Real Customers

We've been partnered with Feefo since 2013. Over 3,000 verified reviews, Trusted Service Award in 2024, 2025 and 2026.

* 2026 Feefo Trusted Service Award. Three years running now.

One customer wrote: "I had been given wrong street number for my delivery and your delivery person called me and was walking down the street asking people to find the right house. Amazing service, thank you."

Another ordering from overseas: "My girlfriend lives in Mackay and I'm in the United States and I wanted to send her flowers for her birthday and Lily's florists was amazing to work with, website was easy to navigate, delivery was on time and she was SUPER happy."

Nearby Newcastle Suburbs We Cover

We also deliver same day to Mayfield, Islington, Hamilton, and right through to Newcastle West. Same cutoffs apply across all of them.

If Something Goes Wrong

We have a 24 hour resolution policy. Take photos of both sides of the arrangement and contact us by email, phone (1300 360 469), or live chat. For delivery changes after ordering, email [email protected]. Our network routes your order to the best available florist. They make the arrangement fresh that day, then deliver it directly. No Australia Post. No boxes.

Lily's Florist | ABN: 17 830 858 659