If you have driven the Hume Highway between Melbourne and Sydney, you have probably seen the signs for Ettamogah. Most people know it for the Ettamogah Pub, that wonderfully wonky building that looks like it might topple over any second but never does. It sits right on the NSW side of the border near Albury-Wodonga, a tiny locality with a population of maybe 100, surrounded by rural properties and farmland that stretches toward Table Top and the Murray River.

We have driven past Ettamogah once times than I can count over the years, on a long hauls between Victoria and NSW when you are three hours in and desperately need a coffee and a stretch. It is one of those places that feels like a landmark more than a town, but people live there, people celebrate things there, and people need flowers there. Which is why, even though it is tiny, we send flowers to Ettamogah.

Sending Flowers to Ettamogah

Ettamogah is what you might call a blink-and-miss-it kind of place, at least if you are driving the Hume at 110. But for anyone ordering flowers there, it matters just as much as sending flowers to Sydney or Melbourne. When you order flowers to Ettamogah through Lily's Florist, your order gets routed to one of our partner florists in either Albury or Wodonga, depending on the exact delivery address and what flowers the florist has available that day.

These are not warehouse flowers, they are not bunches shoved in a box and sent via Australia Post overnight. These are real florists, in real shops, who have been working with us for years. Some since the early 2010s when we were still figuring out how to send flowers beyond Northern NSW where we started.

The partner florist treats your Ettamogah order like their own customer because, well, it kind of is. They make the bouquet fresh that morning, one of their regular couriers drives it out to the property or address, and the whole thing happens the way flowers should be sent. With care, with attention, with someone who actually knows what a stem of fresh gerberas should look like.

Why Send Flowers to Ettamogah

Thinking Of You Sometimes the best reason to send flowers is no reason at all, just a reminder that someone is on your mind. In smaller communities like Ettamogah, where life moves slower and gestures carry more weight, a surprise bouquet arriving at the door can make someone's entire week. It says you thought of them, you took the time to organize something, and that counts for a lot.

> View our thinking of you flowers

Housewarming Small communities, big welcome moments. When someone moves to a rural property near Ettamogah, or into one of the homes dotted around the area, flowers show you are thinking of them even if you cannot be there for the unpacking. In places like this, housewarming flowers hit different. Everyone knows everyone, so when a beautiful bouquet arrives, half the street probably hears about it by dinner time.

> View housewarming flowers

Get Well Rural life is quieter, slower, and that means gestures stand out more. When someone is unwell or recovering, flowers arriving at their door carry more weight in communities like Ettamogah. It says you remembered, you cared enough to organize something, and in a place where the nearest hospital is in Albury or Wodonga, that thoughtfulness matters.

We have been doing this since 2009. Our model has not changed. Same ethos, same commitment to working with real partner florists, same Mum and Dad business making decisions at the dinner table in between driving the kids to netball or school. If you order before 2PM on weekdays, we can get same-day delivery sorted for most addresses around Ettamogah.

> Find out more about us

A Little About Us & Those Feefo Reviews

Speaking of doing this since 2009, we should probably mention that our customer service team recently won a Feefo Trusted Service Award. To qualify for that, a business needs at least 50 reviews of 4 stars or higher in a 12 month period. We had over 3,000 reviews in that time, which is over 60 times the minimum required. Why does that matter? Because Feefo only collects reviews from actual customers who have actually ordered something. We cannot fake it, we cannot delete the bad ones, we cannot get our mates to write nice things. It is completely independent.

When we first signed up with Feefo back in 2013, we were terrified. Flowers are subjective. What one person sees as romantic and lush, another might see as over the top. Putting ourselves out there with zero control over what people would say took some guts. But we did it, and it has been worth it. Those reviews, good and ordinary, help us improve.

From That Florist Shop to Everywhere

We started Lily's Florist after buying a little florist and gift shop in Kingscliff in Northern NSW back in 2006. The full story is on our About Us page if you are curious, but the short version is, we kept getting calls for flowers to random places all over Australia. After months of saying sorry we cannot help, we thought, what if we found florists in those towns and worked with them. That idea became our partner florist model, and Ettamogah, even though it is tiny, is one of those places we now deliver to.

The Albury-Wodonga area was one of the earlier regions we expanded into, probably around 2009 or 2010, and the partner florists we work with there have been with us for years. They know the area, they know the roads, they know how to get flowers to rural properties and addresses that GPS sometimes struggles with. That local knowledge matters.

Our call centre is in Armidale NSW, all our staff are Australian, we do not send calls offshore. Our partner florists are Mum and Dad businesses like us, real people in real shops. Flowers start from $54.95, and you can add extras like chocolates or a teddy bear if you want.

Ready to Send Flowers to Ettamogah?

So if you need to send flowers to Ettamogah, for a housewarming or just because someone you care about lives near that wonky pub and deserves something beautiful, we will get it sorted. Order before 2PM weekdays for same-day delivery, and your flowers will be made by a real florist who takes pride in what they do.

We are still that Mum and Dad team, making decisions at the dinner table, dedicated to connecting people across Australia through flowers. Even to the tiny localities with populations of 100. Especially to those places, actually, because everyone deserves beautiful flowers, no matter where they liv