You know those moments that change your life? Ours came on a freezing June day in 2007, sitting in our struggling Kingscliff shop with barely $25 in the till. The phone rang for what felt like the hundredth time that day. Another flower order we'd have to turn away. This time it was for North Adelaide. We looked at each other and thought, there's got to be a better way than saying "sorry, we can't help..."
North Adelaide holds a special place in our hearts because it was one of the first Adelaide suburbs we tackled. Back then, finding the right florist partner was like finding gold. We needed someone who understood that North Adelaide folks appreciate quality, someone who knew the difference between delivering to O'Connell Street businesses and the quieter residential streets near the parklands.
Today, our customers tell us exactly what we hoped to hear. One person recently shared "Great customer service I placed order 9am and flowers were delivered within 3hrs" which honestly makes all those late nights worth it. Another mentioned "Called from overseas and very great customer support" - imagine that, helping someone send love from the other side of the world!
Our partner florists in or close to North Adelaide are absolute gems. They know every street, every landmark, from the Adelaide Oval to the historic pubs on O'Connell Street. We love hearing feedback like "Easy phone call, nice flowers, delivered on time" and "Beautiful arrangement and fast delivery service."
We deliver same day when you order before 2PM weekdays because we know North Adelaide life moves fast. Whether it's congratulating someone at the Women's and Children's Hospital or surprising someone at their office, our florists make it happen.
From that first "no" we had to say to a North Adelaide delivery, to now having a network of over 800 florists Australia-wide, it's been quite the journey. We're still that same Mum and Dad team though, no fancy offices or corporate nonsense. Just real people working with real florists to deliver beautiful flowers across North Adelaide. And yes, we still have those "what if" conversations over dinner, usually while one of the kids is complaining about their broccoli (not enough of it actually now that they are old enough to know how good it is for them :).