I want you to try and picture this. You're strolling through Clifton Hill's iconic arts precinct, passing the artistic street murals and bustling cafes, when you spot the perfect warehouse conversion or heritage terrace that could use a splash of natural beauty. Melbourne's inner city lifestyle thrives on those spontaneous moments of connection, and fresh flowers delivered right to their door capture that same spirit perfectly.
Back in 2006, we did something our accountant told us not to do. We left our comfortable 9 to 5 jobs in Sydney, bought a tiny flower shop in Kingscliff NSW with a baby on the way and zero experience in the flower business. Thinking we knew more than our accountant, we write with a chuckle, we decided to back ourselves and go all in on the florist and gift shop. Read our evolution story.
The early days were a mix of excitement and that sinking feeling you get when you realise you have no idea what a cash register does or how to hook up eftpos. We survived on grit and an unlikely boom in our organic baby product business that funded the early growth of our flower network. The plan was actually to shut down the flower side and focus on gifts, but the phone kept ringing with flower orders. After telling people for months that we didn't do flowers anymore, we finally listened to what our customers were asking for.
Today, we're still a family business. That network has grown from one brave florist in Murwillumbah to a family of over 800 across Australia. We're still proudly Australian, still run by a Mum and Dad, and still dedicated to connecting people through the simple joy giving flowers.
Our Lovely Lilac & Lime Bunch at $80.75 has earned 170 customer reviews, making it our most trusted arrangement. The fresh color combination works perfectly with Melbourne's eclectic interior design trends, and the consistent repeat orders tell us customers genuinely love receiving these. There's something about that lilac and lime pairing that suits the modern, artistic vibe of areas like Clifton Hill.
For those significant moments when you want to make a real impression, our Beautiful Rose Bunch at $198.90 represents the premium choice. With 26 reviews from customers who chose this for their most important occasions, the investment reflects the careful selection process and quality that goes into every stem. These roses complement Melbourne's sophisticated dining and entertainment scene perfectly.
We've earned our FEEFO Trusted Service Award the hard way. To qualify, a business needs more than 50 customer reviews in 12 months with an average rating of at least 4 stars. Lily's Florist received 3,025 reviews from actual customers who placed orders, with 2,406 of those being 4 or 5 stars. That's an epic result and more than 60 times the minimum required to qualify.
After 15+ years in the flower delivery business, we understand that trust comes from consistent delivery of fresh, beautiful flowers when you need them most.
Melbourne moves fast, and so do we. Our same day flower delivery covers everything from inner city neighborhoods like Clifton Hill to the broader Melbourne suburbs. Our network of local florists understands Melbourne's diverse areas and delivers fresh flowers that arrive looking as good as they did when they left the shop.
Ready to brighten someone's day? Browse our full collection online and place your order for same day delivery. We're still that same family business that took a leap of faith in 2006, and we're here to help you connect with the people who matter most through the simple joy of fresh flowers.