The Singleton Connection

Andrew was telling me this story the other many moons about Singleton that I'd never heard before. His dad Ken used to do pharmacy locum work there a few times a year, and one school holidays, Andrew tagged along for a five day stint. Ken had already built relationships with the locals, the way country pharmacists do. One customer owned a massive Kenworth truck, hauling coal from the mines. He used to come in an buy essentials but also, rather uniquely, the chemist had a sandwich bar.

One night, this bloke invited them both to come on a run with him. Andrew still talks about it - sitting up in that huge truck cab, bemused by the drivers seat bobbing up an down to absorb the bumps, watching the Hunter Valley roll by in the darkness, the size of everything in the mining world. He's never been in a truck that big since. It's funny how these memories stick. Years later, here we are, delivering flowers to Singleton through our partner florists, and that connection to country towns, that understanding of how relationships work out there, it all started with experiences like that night in the Kenworth.

That's the thing about Singleton. It's not just another pin on our delivery map. It represents something bigger about how we approach every country town in our network of 800+ partners.

> Learn more about where our flowers come from

* Our 2025 feefo service award (learn more about it below)

Our Partner Florist Approach in Singleton

We don't run flowers out of a Sydney warehouse and stick them on a truck hoping they survive the journey up the New England Highway. Our Singleton partners are real florist shops, probably on George Street or nearby, run by people who live there, who know the town.

The model's dead simple, same as it's been since 2009. We don't charge florists membership fees or any of that nonsense. They just add a few extra flowers to each arrangement to cover our commission, which we're completely upfront about. Everyone wins - you get better value, the florist gets more orders, and we get to keep connecting people through flowers.

> Learn more about Lily's Florist

These aren't random florists we found on Google. We choose partners who get it, who understand that in a place like Singleton, your reputation travels faster than gossip at the pub. They know that when someone orders flowers for a mining family, there's often a story behind it. They understand the weight of getting it right.

Singleton Delivery Occasions That Matter

Mining Family Milestones - Singleton runs on coal, always has. We've delivered flowers for everything from celebrating safe returns after long shifts to retirement parties after 30 years underground. There's something special about marking these moments. The families know the risks, the long hours, the sacrifice. Flowers might seem small, but they say what words sometimes can't.

> Buy celebration flowers

Singleton Hospital & Aged Care - We know the drill at Singleton Hospital and the local nursing homes. Our arrangements come in containers that don't need vases, perfect for bedside tables. If someone's just had surgery, the flowers wait at the nurses' station until they're ready. We've been doing this long enough to know what works and what doesn't.

> View our hospital flowers

Wine Country Celebrations - Singleton's the gateway to the Hunter Valley wine region. We've delivered to winery events, cellar door openings, harvest celebrations. These aren't your standard bouquets either. Our florists understand the aesthetic, creating arrangements that match the sophistication without looking try-hard.

The Truth About Our Feefo Reviews

Let me tell you about Feefo, because it matters. We partnered with them years ago, and honestly, it scared us. See, Feefo only lets verified customers review. People who actually bought flowers. We can't edit reviews, can't delete the bad ones, can't get our mates to write glowing testimonials.

Last year alone, we got 3,025 reviews. 2,400 of them were four or five stars, which earned us a Trusted Service Award. That's 60 times more than the minimum required. One customer wrote about their regional delivery: "Communication was great all round. Website noted all flowers may not be available for certain bunches, and soon after I placed the order, they sent me an SMS and email advising they'd need to modify the ordered bunch at the local florist."

That's real feedback from someone who actually ordered. You can check our Feefo page yourself. The good, the occasional not-so-good, it's all there. After 17 years, we've learned that transparency beats marketing spin every time.

> Read real reviews for Lily's Florist

How Singleton Deliveries Actually Work

Here's exactly what happens when you order flowers for Singleton. Order before 2pm Monday to Friday (10am Saturday), and your order goes straight to our Singleton partner florist. Not tomorrow, not when they get around to it - same day.

Our florist in Singleton makes your arrangement that morning using fresh flowers from their regular suppliers. No pre-packed boxes that have been sitting in cold storage. No journey via Australia Post that leaves flowers looking like they've been through a hurricane. Just fresh flowers, arranged by someone who knows what they're doing, delivered by someone who knows Singleton.

The delivery fee is $16.95, and honestly, we subsidise that. The real cost of getting flowers delivered properly is higher, but we cover the difference. No hidden fees, no surprise charges when you get to checkout.

Why Country Towns Trust a Family Business

We're still that Mum and Dad operation, making decisions at our dinner table in Kingscliff. No boardrooms, no marketing teams, no corporate strategies. When you call us (and yes, you can actually call us six days a week), you're talking to our Australian team. Anna's been with us 15 years - she's an ex-florist who knows flowers better than I ever will.

Country towns get it. They understand family businesses, working hard, keeping promises. They appreciate that we don't offshore our calls to save a few dollars. They like that when something goes wrong, they can talk to a real person who actually cares about sorting it out.

From that first partnership with a florist in Murwillumbah to over 800 partners today, we've never forgotten those country values. Maybe it goes back to that night in the Kenworth truck, understanding that business in places like Singleton is built on relationships, not transactions.

Your Singleton Order, Guaranteed

Our one-page checkout takes about two minutes. No account creation, no endless forms. Just the essentials. If your flowers don't last 24 hours, send us photos and we'll sort it. No arguments, no fine print. When the flowers arrive, the recipient gets a notification, sometimes with a photo from the driver.

From Andrew's childhood memories in that coal truck to delivering flowers there today, Singleton represents everything we believe in. Real connections, honest service, and flowers that actually mean something.

Ready to send flowers to Singleton? Order before 2pm for same-day delivery or call 1300 360 469.